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MSU Moorhead
Office of the President
203 Owens Hall
1104 Seventh Ave. S.
Moorhead, MN 56563
(218) 477-2243
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Minnesota State
University Moorhead
Strategic Plan
Quarterly Update Report
April 1, 2010
In previous updates, I have reported according to the
goals I set out in August in my address to the university. Now that we
have a new strategic plan, I will begin reporting according to the
initiatives of that plan. To that end, I have changed the title of the
report.
In quarterly updates, we will provide brief
highlights. More detail will be provided in the annual strategic plan
report, which will be presented to the University Planning and Budget
Committee and posted on the web in late summer or early fall. Please
note that the accomplishments and highlights reflected in this update
reflect the hard work of a committed group of faculty, staff, students,
and alumni.
Initiative 1
Offer competitive, high quality, rigorous academic programs and services
that provide students the versatility to shape a changing world and
support the state and regional economies.
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The School of Business has achieved
national accreditation by AACSB.
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Mass Communication students won their
third regional Emmy in as many years for
Horizonlines.org, their online magazine.
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Our focus on engaged learning is
evident in our 2009 scores on the National Survey of
Student Engagement. We had the highest composite
engagement score of any of the system state
universities. Further, we are higher than state and
regional comparison groups on both the active and
collaborative learning and supportive campus environment
indicators.
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The number of online course sections
has increased steadily along with the number of students
served by those courses. In Fall semester 08, we served
2,078 students through 71 course sections, and in Fall
semester 09, we served 2,603 students through 91
sections. In Spring semester 09, we served 1,062
students through 59 sections, and in Spring semester 10,
we served 1,760 students through 93 sections. We are on
track for similar gains in the summer sessions. Summer
session 08 served 423 students through 35 online
sections; summer session 09 served 940 students through
64 sections; and summer session 10 is offering 114
online sections with 49 already full and closed at the
early date of this report.
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Existing courses have been grouped
into sustainability major with several emphases. The
proposed major will be reviewed through academic
approval channels this Spring.
Initiative 2
Increase enrollment and student success, including underrepresented
students. The number of enrolled students should reach 8,000 within the
next five years with continued improvements in student success
indicators.
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We have continued a major push on the
enrollment front through changes in the admissions
office and work on increasing applications with Royall,
a national firm that helps locate prospective students
and move them through the application phase. At present,
applications are up 5% over 2008, which is our base
year. Given that we are recruiting three classes at the
same time, it will take some time to see the full
results of our initiatives.
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To improve recruitment and retention
of underrepresented students, we have opened our
American Indian Resource Center, initiated a summer
multicultural bridge program, started an Urban Dance
group, planned a new living learning community for
American Indian students, and hosted various schools and
community groups on campus.
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The number of living and learning
communities planned for next year is 10 along with one
learning community for undeclared majors. Currently, we
are offering 4 living learning communities.
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Work has begun on implementation of
the new Residential Life Master plan. Currently, our
major focus is needed renovations.
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Market and brand research is in full
swing with STAMATS, a national higher education brand
research firm, and will be presented to the campus in
May.
Initiative 3
Strengthen our relationships with key stakeholders, including alumni,
other donors, neighborhood groups, and the business community.
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We have increased the number of
meetings of our Regional Advisory Board from 2 to 3 and
are involving more neighborhood leaders in the group. In
addition, neighborhood leaders have been involved in the
campus master planning process.
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We have established a Millennial
Alumni Group to better engage recent graduates. They are
already communicating regularly and having events both
in the local area and in the Twin Cities.
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We are continuing to increase our new
donors and are now up by 1% in new donors with more
efforts underway.
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The Alumni Foundation has expanded its
number of local events with special invitations to the
performing arts series accompanied by a reception and is
planning a Twin Cities event this summer. In addition,
they have held reunions in Chicago, Denver, Green
Valley, and Tucson in the past six months and will host
events in many other locations this year.
Initiative 4
Continue to develop infrastructures that are sustainable through
difficult economic times as well as consistent with the caring community
that is MSUM.
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The transition team continues to
review the organizational structure and make
recommendations on improvements as needed. As a result,
the academic affairs and student affairs offices have
been combined under a new Provost and Senior VP for
Academic Affairs.; that search is underway. Another
resultant search that is underway is for the Dean of the
University College. That college will include the
Corrick Center, the Honors Program, Dragon Core, Writing
Intensive Programs, Living Learning Communities, and
programs for undecided students. It is important to note
that these searches do not add senior administrators but
rather replace existing positions with reshaped
portfolios.
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On the fiscal sustainability front, we
have decreased base expenses by $800,000 so far through
board early separation incentives and energy savings.
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Summer session continues to improve
with a significant increase in offerings. From 2008 to
2009, student credit hours generated in the summer
increased by 14.7%, and we are on track for significant
increases this summer.
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The campus master planning process has
progressed with open forums earlier in the Spring
semester and early results presented on campus in late
March.
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Phase One of the Lommen Hall
renovation project has been completed, providing
renovation to classrooms and the early education center.
Phase Two is on schedule for completion in January 2011.
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The Academic Affairs Budget Advisory
Committee met in March to review cost recovery ratio
formulas and to plan the annual review of departments or
programs with relatively low ratios, which can impede
fiscal sustainability.
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Dennis Jacobsen is assisting the
campus part time in developing environmental
sustainability initiatives. In addition, the students
are assisting, through their Sustainable Campus
Committee, with funding a competition for energy
efficient shutter design.
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The Student Technology Fee Committee
voted to pay for a digital sign/monitor system to
support communication, including marketing campus events
and emergency messages, across campus.
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